Blog: Engagement, Experimentation & Optimization

5 Questions & Answers On Client vs Server-Side Tests

Experimentation cultures are built upon a willingness to test, iterate, and optimize product experiences to the needs of the customer. The question for product,…

A Guide to A/B Testing Implementation for Product Teams

November 14, 2019

How to Measure the Success of an A/B Test Plan

April 19, 2018

Case Study: How Lottery.com Used Experimentation

March 16, 2020

Push Notification Best Practices in Crisis Management

5 Questions And Answers On Client vs. Server-Side Tests

March 9, 2020

5 Questions & Answers On Client vs Server-Side Tests

February 26, 2020

Do’s and Don’ts For Your First QBR of 2020

February 20, 2020

The Intersection of Customer Experience and Trust

February 11, 2020

5 E-Retail Push Notification Valentine’s Tactics

February 4, 2020

Tracking 5 Top Post-Game Customer Experiences

January 30, 2020

How to Build a Post-Super Bowl Customer Experience

How to get buy-in for an A/B testing plan

November 27, 2019

How to Get Buy-in For Your A/B Testing Strategy

November 20, 2019