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Taplytics Named a WordPress VIP Technology Partner

Taplytics Brings No-Code Experimentation and A/B Testing to WordPress VIP Clients

Taplytics, the industry leading A/B Testing and Feature Management Platform, has joined WordPress VIP’s prestigious Technology Partnership program. Taplytics joins a small group of enterprise technology companies serving WordPress VIP clients, and is the program’s first partner to enable experimentation and A/B testing capabilities.

As the experts in enterprise WordPress, WordPress VIP provides a fully managed WordPress cloud platform for unparalleled scale, security, performance, and flexibility, as well as end-to-end guidance and hands-on support. Key criteria for Technology Partners include clear product expertise and innovative go-to-market strategies. VIP vets every partner to identify companies with a proven track record of forward-thinking marketing technology integrations that excel at enterprise scale.

Joining forces with WordPress VIP 

With Taplytics joining the unique program, WordPress VIP’s enterprise customers — like Capgemini, Facebook, Merck, and News Corp, among others — have the ability to leverage Taplytics’ innovative no-code experimentation and A/B testing capabilities on their WordPress-powered websites. Taplytics has successfully brought these capabilities to Fortune 500 companies for nearly a decade.

This partnership is the first-of-its-kind, giving product and marketing teams the ability to run their own A/B tests and curate impactful customer experiences using a simple and intuitive web-based UI, capabilities previously reserved for sophisticated development teams.

“WordPress VIP is experiencing significant growth and we’re delivering transformational results for brands who require best-in-class digital experiences,” said WordPress VIP CEO Nick Gernert. “We’re excited to welcome Taplytics to our community to help us deliver on critical optimization requirements for the most demanding enterprise WordPress users.”

“For nearly a decade, Taplytics has been enabling innovation at some of the world’s most recognizable brands. Taplytics further strengthens great consumer products through A/B testing solutions for marketing, product managers, and engineers alike. With more than 40% of the web powered by WordPress, we’re thrilled to be partnering with WordPress VIP to bring no-code A/B testing to more of the brands that we all know and love,” said Taplytics CEO and Co-Founder, Aaron Glazer. “The Taplytics team looks forward to enabling WordPress VIP users to drive their innovation agenda forward and run more experiments without the added stress of requiring development resources.”

For more information about Taplytics’ partnership with WordPress VIP, please visit

About Taplytics

Taplytics is the most comprehensive experimentation platform for modern brands. Our high performance, cross-platform A/B Testing solutions power the experiences behind today’s leading apps and websites. With various SDK, API, private cloud, or on-premise options, we make it easy for your team to take full control of your digital experiences.

About WordPress VIP

WordPress VIP is the leading provider of enterprise WordPress. VIP’s platform provides enterprise-grade digital marketing and publishing platforms with WordPress at their core. VIP supports flagship digital marketing platforms for some of the best-known brands, including Capgemini, Hachette Book Group, and Facebook. Our digital publishing clients span the media landscape, from focused outlets such as Quartz, TechCrunch, and FiveThirtyEight to some of the biggest publishers and sites in the world, like News Corp, Rolling Stone, and Abril.

With its unparalleled power, flexibility, and interoperability, WordPress is the best digital experience solution at scale. Together with VIP’s expert support, best-in-class infrastructure, and exceptional partner network, it’s an unbeatable combination.