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Use test results to drive changes and prove that they are making money for your business.
Engage users with content and messages personalized to their unique needs and habits.
Execute, listen, then iterate. Understand your users and prioritize the features that matter most to them.
We help brands drive digital product adoption and retention through our intelligent experience cloud. Taplytics helps to create deeply personal and engaging experiences through experimentation, A/B testing, push notifications and messaging across the whole customer journey.
If it can be a test, test it. If we can’t test it, we probably don’t do it.
Everything that we do is just a hypothesis
Paired designing helps us to be more transparent, communicate more and fill the gaps we have; switching [to cross functional teams] helps us focus on the user and their journey
Stop blindly copying… It’s okay to copy stuff, but you have to validate it!
Conversion is just a conversation away with users