Best Optimizely Full Stack Alternative

You reach your customers across several platforms, so your experimentation should be cross-platform, it’s no longer enough to just focus on web. You need to reach your customers on mobile, web, and OTT to deliver a seamless experience.

When working on both the front and back end development of a website, there’s a lot on a developers plate which can limit capacity to run experiments and make fast changes to a site. Luckily, Taplytics is the best Optimizely full-stack alternative. With our Web and Mobile Visual Editor your marketing, product, and engineering team can make quick no-code changes to your site and run experiments. This eliminates having to depend on the dev team and makes running experiments and making changes to your site so easy anyone can do it.

See for yourself just how easy it is to click on an element on your site and make a change.

Not only can you change the copy on your page, but you can rearrange elements, add or replace photos, and change the typography to create the website design you want without the need to code.

We also have Genius AI, your very own personal AI copywriter. If you’re facing writer’s block or can’t figure out what the best copy is you can let the data from your experiment help guide what copy truly converts better. Instead of hours of editing and crafting copy, you’re just a click away to simplify the experiment creation process, so your teams can take a pragmatic approach to learn more and iterate faster.

Genius AI allows product teams to select any text-based element on a webpage and instantly receive AI-powered copy suggestions to optimize site conversion. Without writing a single line of code or requiring any development resources, any team can be up and running with an experiment within seconds.

No-Code Web & Mobile Experiments

Optimizely’s core functionality is limited to website changes. While their web experimentation is great, Taplytics gives you high-performance, no-code experimentation across platforms so why limit yourself? Optimizely lacks a no-code editor for your native app or website, resulting in more lines of code to write for your development team.

With our no-code editors, Taplytics lets you unblock your deployment pipeline and start iterating faster. Taplytics also has the fastest web A/B testing platform. With our lightweight SDKs and Universal API, our response times are 50% faster than the industry standard. Taplytics is the #1 platform for delivering high-quality software releases, instantly.

From a single interface, you can create both experiments and feature flags and deliver them to audiences on any platform then immediately release winning variations to your entire audience without requiring additional dev resources. Stop using tools like Optimizely that make it difficult to run experiments.

Optimizely’s Pricing Handicaps Your Growth

With Taplytics, you can run tests and immediately release winning variations to your entire audience. Don’t sacrifice speed or pay for “add-ons” that are standard with Taplytics. Optimizely limits experiment reach to a quota of users who are permitted to receive experiments. This doesn’t allow for a comprehensive experimentation program and is not budget efficient. Taplytics doesn’t cap your users and allows full flexibility in who you decide should receive the experiment.

Optimizely also charges for “add-ons” that are standard with Taplytics. Personalization and multiple-domain targeting is included in our standard offering, as well as raw data access to allow you to see how your users engage with your products. With Taplytics, you have the ability to deliver experiments and controlled feature releases to any connected device through any of our client-side or server-side solutions. We don’t limit you to particular channels or platforms.

Don’t Settle for Poor Customer Service

We hear from ex-Optimizely customers that their account representatives are hard to get in touch with and they only speak to them when it’s time to renew their contracts. At Taplytics, we build a partnership with our customers. From the start, you’ll receive a dedicated customer-success team who will help guide you through getting started while providing ongoing support whenever you need it. We’ll be here to help you every step of the way so you can start running great experiments and optimizing your site.

Working with Taplytics, you’ll receive a direct Slack channel to reach the Taplytics team in real-time to answer questions and resolve any challenges so you’re never left hanging. We’re always looking to help you achieve your goals. Our Customer Success team provides you with an evaluation according to the Taplytics Digital Growth Framework. It is our method of analyzing an organization’s ability to deliver exceptional user experiences.

Choose a Solution That’s Built with Engineers, Product, and Marketing Teams in Mind

Optimizely was created for marketers to make quick changes to their websites without going to their development team. There’s nothing wrong with that but if you need to do more than edit copy, you need a better solution.

Although Optimizely allows editing without engineering support, it can often affect site performance. Our edge-deployment architecture allows for instant delivery of feature flags or A/B tests that are engineered to the specifications and demands of Fortune 100 development teams.

A tool that only handles front-end web changes is not enough. With Taplytics, you get Optimizely’s web functionality coupled with the speed, performance, and user permission levels required for the modern product development team. We give you full flexibility over how you target audiences. Whether through our various partner integrations, directly connecting to your data warehouse, or through one of our APIs, we don’t limit your profiles or contacts you choose to deliver features or experiments to.

With our cross-platform A/B testing you can run experiments and deliver features on iOS and Android with our React Native SDK. With one code base for your iOS and Android apps – Taplytics lets you experiment, build and evaluate your cross-platform strategy all in one interface. Our pre-built React Native hooks that help you manage state out of box, you can focus on experimenting instead of instrumenting our SDK to learn and iterate on features faster.

Try Taplytics for Free

We’re so confident in our product that if you’re an Optimizely customer, we will buy out your contract when you sign up. If you want to try us for free, you can start your 14-day free trial to see why product managers, marketers and engineers choose Taplytics over Optimizely.