Amazon Prime Video sends push notifications to promote new shows that you might like

Amazon Prime Video is slowly gaining a foothold in the streaming business. In this example, they sent a push notification letting their customers know about a new show with a direct link to the trailer within the Prime Video app.

Why we think this is a good push notification:

Amazon Prime is sending recommendations to drive engagement across their catalogue based on previously watched shows. Anything touch points that ties user behavior to drive engagement is awesome in our books. Good job Prime Video Growth Team! 📼