The Secrets of 5 Star Retail Apps.
The top-rated retail apps have one thing in common: they seamlessly weave together the in-store and online shopping experiences to drive customer loyalty.
What to expect
In this guide, the Taplytics Enterprise Services team breaks down how Sephora, Nike and Shaek Shack do this by:
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Reducing friction
To drive user discovery, opt-ins and eeasing the sign-up & checkout processes
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Personalization
Leveraging data that make the user experience more personalized and relevant to their own unique tastes
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Enhancing in-store shopping
Leveraging their apps as a tool to enhance their in-store shopping experience.