Ticketmaster sends push notifications to inform when a favorite artist is performing

In this example, Ticketmaster has sent a push notification to their user about an artist they’ve expressed interest in seeing. In this case, it’s Eric Clapton.

Why we think this push notification is good:

There’s a very good reason why Ticketmaster sent this push notification, and it’s probably because the user has expressed interest in following Eric Clapton and has probably bought tickets before as well. By sending a push notification like the one above, Ticketmaster is literally giving fans what they want, which is seeing a favorite arist perform in concert. Awesome stuff from the Ticketmaster Growth Team for sending relevant and personalized push notifications to their users!