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Swarm by Foursquare Geolocation-powered Reminder Push Notifications

Foursquare Swarm Gelocated Retention Push Notificaiton
Swarm by Foursquare cleverly uses geolocation to drive check-ins if user’s haven’t actively checked into a place

 

Swarm by Foursquare is an app that gamifies where you are as you compete against friends to become “mayor” of a place. This push notification helps their users check into places they have been to through their geolocation capabilities and vast network of location data without having users open the app every single time to check into a place, which can be cumbersome.

Why we think this push notification is good

Swarm reduces the amount of friction of having to open the app every single to check in, and instead sends a reminder push notification to bring the user back to the app that summarizes if a person has been to a place and checks in asking if they’ve been to a place or not.