Dipp sends push notifications on higher value cash back offers

Dipp is a cash back app created by the RBC Ventures team to connect their customers with valuable cashback offers. In this example, the Dipp team sent a push notification to let their users know of a higher value cashback offer with some of the retailers that are part of the offer.

Why we think this is a good push notification:

Anything that would entice the user to redeem more offers and get more value and usage from the app is a plus in our books. In this case, the Dipp team has let the user know of a lucrative offer that’s worth 15% cashback. Cash back savings? Yes please!