Taplytics Industry Alert:
App Stores Kids Category Guideline Change

Apple recently changed the rules for all Kids Category apps by prohibiting any third-party tracking. This is a big deal. This latest news is just another step Apple has taken in its effort to make privacy a priority.

Key Takeaways:

  • All new app updates are immediately impacted by this change.
  • On-premise or private cloud installations is your best solution to align with the new updates.
  • Existing apps must follow guidelines by September 3.

Our Taplytics Enterprise Services team is standing by ready to answer any and all questions you may have.

We're also running an upcoming webinar where we'll dive deeper into the details of these changes and what they mean for you going forward.


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We made the Taplytics platform from the ground up with unparalleled data security, making it possible for our customers to securely leverage user data in their product and marketing experiences—without putting anyone's privacy at risk.

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We offer customers several installation options, including single-tenant cloud installs, ideal for security-conscious companies. We also support on-premises installation, which lets companies run Experience Cloud on their own servers.

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We’re one of the only vendors in our space who allow our customers to own their encryption keys for both single-tenant cloud and on-premises installs—ensuring only they have access to their customer data.

Join Taplytics Co-Founder and CEO Aaron Glazer as he explains how Apple has changed its guidelines for apps in the Kids category and what this means for app publishers.

Some key topics include:

  • Who is impacted by this new update? What should I be looking out for?
  • How does this impact those in the Kids category?
  • Short and longer-term solutions

Tuesday, July 16th at 2PM EST

Kids App Store Category Changes and it's Impact

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Book a Free Consultation

Our team of experts will assess your app, outline how this change will impact you and provide some immediate solutions.

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