Apple Ushers in the Personalization Era

Apple Ushers in the Personalization Era

Apple’s new products grant users a personalized digital experience, and mobile app developers need to follow suit. At its annual release event earlier this week, Apple-inspired viewers with the level of personalization its new products offer users. They’ve introduced exciting new features like Face ID sign in on the iPhone X, customizable-multi tasking iPad docks, and animojis designed to showcase users’ personalities using facial expressions and voice. Source: Giphy.comRead more

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5 Ways to Leverage the iPhone 6 for Growth

The biggest things (for the iPhone) that came out of last week’s Apple event were the official announcement of two new iPhone screen sizes and the announcement of ApplePay. There were obviously other important improvements to the iPhone, like longer battery life, faster A8 and M8 processors, a better camera with more features and improved data speeds through new WiFi and Cellular chips. Not all of these features affectRead more

Hotfix

Hotfixes, The Insurance Policy for Your Mobile App

So you might be thinking to yourself, “Taplytics is pretty amazing, I don’t know what more I need it to do.” We think it’s pretty amazing too, but we’re always looking for new ways to make our users not just satisfied, but ecstatic about our platform. So today I get to announce, yet another feature to improve the lives of our users, and that’s what it’s all about forRead more

Scott Hurff on Respecting Your Customers

Scott Hurff on Respecting Your Customers

I just found the post “What product designers can learn from iOS 8’s iMessage changes” by Scott Hurff. It’s a great post on the changes that have happened in iMessages between iOS 7 and iOS 8, so I really wanted to share it. The thing I found most interesting about it was the context of the discussion around understanding the changing habits of users. The whole perspective of theRead more